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Fiesta de la Flor: A History

by Visit Corpus Christi Texas

2017 marks the third year of Fiesta de la Flor presented by CITGO. What began as an idea of a small street festival celebrating the legacy of Selena has turned into the reality of thousands of Selena fans flocking to Corpus Christi, Texas, for music, fun and all things Selena at Fiesta de la Flor.

Fiesta de la Flor 2017 - History

Fiesta de la Flor is a two-day festival that celebrates the life and legacy of Selena Quintanilla, known to her many admirers as the Queen of Tejano music. Over 100,000 guests have attended Fiesta de la Flor, creating more than $25 million in economic impact for Corpus Christi and visitors from over 35 states and five countries...that was just in the first two years.

This monumental event is hosted con tanto amor by the Corpus Christi Convention & Visitors Bureau with the immeasurable support of sponsors and the Quintanilla family.

2015: The Beginning

While Selena's legacy had been celebrated for nearly 20 years, 2015 brought the inaugural festival where we saw 52,000 guests and a sold-out-Saturday festival. Crowds were entertained by 12 bands with headliners AB Quintanilla y los Kumbia All Starz and Los Lobos.

The first year also brought the introduction of Fiesta de la Flor staples such as El Mercado, El Parque Kids Zone, La Plaza food truck court and the audience was awed with fireworks over the Corpus Christi Bay. Selena fans of all ages converged in Corpus Christi for this first-ever celebration, truly making it a family-friendly event.

Fiesta de la Flor 2017 - History

Not even the threat of a tornado could scare away Selena fans. Friday night festivities were cut short by a tornado warning and torrential down pours, but Saturday still saw giant crowds. As a thunderstorm blew in on Saturday afternoon, festival-goers found shelter under tents, umbrellas and raincoats, made a quick run to their cars or hotel rooms, while others braved the rain for that front row spot. It wasn't long before the skies cleared and the sun was shining for the perfect afternoon at Fiesta de la Flor.

2016 was a remarkable year for Selena's legacy

Not only was 2016 the second year of Fiesta de la Flor but Selena won the top Latin album artist of the year, Female, at the Latin Billboard Music awards, the global launch of MAC Selena cosmetics line was held in Corpus Christi, she was posthumously inducted into the Texas Women's Hall of Fame and Madame Tussauds Hollywood created a Selena wax figure...just to name a few.

In 2016, festival-goers saw more space than before at Fiesta de la Flor with an expanded festival site! International artisan vendors were added to the new indoor El Mercado, El Parque Kids Zone and La Plaza food truck court were expanded and McDonald's brought the Fiesta Tour: Annual Latin GRAMMY Experience as the first stop to the 2016 festival route.

Fiesta de la Flor 2017 - History

The brand new Selena Silent Disco in the Art Museum of South Texas, where fans were able grab a pair of headphones and jam to El Dusty spinning the very best of Selena was a hit. Fans also got the once-in-lifetime opportunity to watch the Selena movie in the Selena Auditorium. Crowds enjoyed 12 different music artists including headliners Ramon Ayala on Friday night and La Mafia closing out the festival on Saturday night.

Get ready for Fiesta de la Flor 2017!

This year will bring back all the things that Fiesta de la Flor fans have grown to more! 11 bands, the Selena silent disco returns, El Parque, La Plaza and El Mercado are all back for more fun, and of course, Fiesta de la Flor is not complete without the closing fireworks.

Fiesta de la Flor 2017 - History

Best of all...Fiesta de la Flor has some special guests in 2017. Madame Tussauds Hollywood Selena wax figure will make its journey to Fiesta de la Flor. Get up close and personal with La Reina herself in the Art Museum of South Texas. Get the chance to take a selfie with the Selena wax figure in the town she called home.

Make sure to catch the guest appearances by Jackie Cruz of Netflix hit show Orange is the New Black and Emmy Award-winner Jackie Guerra, who played Suzette in the Selena movie.

Buy your tickets now, book your hotel room and be a part of Fiesta de la Flor's history on March 24 and 25 in Corpus Christi, Texas!

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